[Ias-public] The Institute for Analytical Sociology Seminar: Stoyan V. Sgourev , September 17, 11:00, Online on Zoom

[Madelene Töpfer]

Dear all,
We are happy to invite you to the first IAS seminar for fall 2020. Due to Covid19, all seminars will be held on Zoom. Please see Zoom link below. If you have any questions, please contact Madelene Töpfer, madelene.topfer at liu.se<mailto:madelene.topfer at liu.se>

The Institute for Analytical Sociology Seminar

Venue: Zoom


Thursday September 17 @ 11:00

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Betting on Black (Metal): Valuation arbitrage in destigmatization

Stoyan V. Sgourev
ESSEC Business School - Paris


Abstract:
The extensive evidence on the non-acceptance of stigmatized actors evokes the question of mechanisms of destigmatization. In this paper we shift the analytical focus from the targeted actor to a self-interested third party by highlighting the role of valuation "arbitrage" - a practice capitalizing on discrepancies that stigmatization creates between socially-constructed and "objective" value across domains. Its theoretical importance is in prioritizing economic over ideological concerns, and the pursuit of individual gain over upholding social sanctions. The research context is "black" metal - a music genre that emerged in Norway around 1991, achieving global notoriety when band members were charged with a series of criminal acts. We analyze destigmatization by estimating the odds of a first record contract of black metal bands with    a local or international label. The results expose "arbitrage" by international labels, who bet on "black" in responding to growing global demand by pursuing closer association between the music and the crimes. Exposed to social pressure, Norwegian labels bet on "white" by downplaying purity and authenticity. The analysis attests to "dual" social evaluation, whereby transgression is reinterpreted in terms of authenticity.




Madelene Töpfer is inviting you to a scheduled Zoom meeting.

Topic: IAS Seminars
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https://liu-se.zoom.us/j/65535789369

Meeting ID: 655 3578 9369


Best regards
Madelene Töpfer
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